5 Essentials for Implementing Data-Driven Decision-Making
According to NewVantage Partners' 2018 study of senior executives, 73 percent of respondents indicated big data projects had provided demonstrable benefits. This value has shown itself in the form of advanced analytics/better judgments, enhanced customer service, cost savings, innovation and disruption, faster time to market, and data monetization. According to an Economist research, firms that employ DDDM outperform and are more lucrative than those that do not.